Jordana Houchins
Brand Storytelling. Creative Services. Copywriting. Communications. Multimedia Content.
YOUR CREATIVE ALLY
From airwaves to airports, streets to skies, major league games to galas, gas pumps to publications, digital & social media - I help brands, people, and organizations get noticed… and chosen.
ABOUT
Former broadcast journalist living in a digital world with one foot in AI and the other grounded in integrity to wield it responsibly.
A collaborative creative ally on a mission to make brands binge worthy across platforms and IRL.Hanging out at the intersection of performance and purpose amplifying causes, elevating brands, empowering consumers, and uplifting communities.
Content is what I write but connection is what I create. Marketing that feels more like entertainment and communication that feels like empowerment.
Interaction – not interruption.
I excel with brand voice, affinity, and differentiation. Leveraging emotional intelligence, audience perspective and analytics to turn strategies into stories and craft and culturally relevant content that builds trust, evokes emotion, sparks conversation, and compels action.
With a dual background in broadcast journalism and marketing, I bring 15+ years’ experience shaping brand voice, guiding creative strategies, managing productions, and developing 360° integrated campaigns, omnichannel copy, content and video. Successfully increasing awareness, recognition, ratings, and revenue along the way.
I’ve won Emmy® and Promax® awards, but find the real honor in using my talent to help give people a voice, organizations a platform, and brands a megaphone.
Author of "SPLAT! Brandon's Big Fit"
Producer, Co-director,Editor of the short documentary "Blank Canvas: Reimagining Corrections" shown in part at a 2026 Sundance Film Festival Panel.
What's your story?
A collaborative creative ally on a mission to make brands binge worthy across platforms and IRL.Hanging out at the intersection of performance and purpose amplifying causes, elevating brands, empowering consumers, and uplifting communities.
Content is what I write but connection is what I create. Marketing that feels more like entertainment and communication that feels like empowerment.
Interaction – not interruption.
I excel with brand voice, affinity, and differentiation. Leveraging emotional intelligence, audience perspective and analytics to turn strategies into stories and craft and culturally relevant content that builds trust, evokes emotion, sparks conversation, and compels action.
With a dual background in broadcast journalism and marketing, I bring 15+ years’ experience shaping brand voice, guiding creative strategies, managing productions, and developing 360° integrated campaigns, omnichannel copy, content and video. Successfully increasing awareness, recognition, ratings, and revenue along the way.
I’ve won Emmy® and Promax® awards, but find the real honor in using my talent to help give people a voice, organizations a platform, and brands a megaphone.
Author of "SPLAT! Brandon's Big Fit"
Producer, Co-director,Editor of the short documentary "Blank Canvas: Reimagining Corrections" shown in part at a 2026 Sundance Film Festival Panel.
What's your story?