Jordana Houchins is a purpose-driven Emmy® and Promax® award-winning brand storyteller and cross-functional collaborator. She fell in love with writing and advertising at a young age after winning a Washington State student writing award and it has brought her joy ever since.
Jordana is fueled by collaborative brainstorming and transforming content marketing into branded entertainment and connective experiences. She's passionate about crafting relevant, relatable copy and captivating content that engage audiences, drive connection, evoke emotion and inspire action across broadcast, digital, social, outdoor, print, and experiential platforms... and in real life.
Jordana has concepted, produced, written, collaborated, and consulted on award-winning campaigns and content that have been viewed and/or interacted with nationwide. She's adept at persuasive copy, applying brand tone, calls to action, taglines, and turning complex concepts into concise, compelling information.
Her experience includes work with television news stations, video and podcast productions, syndicated entertainment, corporations, content marketing agencies, and non-profits in major markets including Los Angeles, Seattle, Houston, Dallas, and Phoenix. Additionally she produced the short documentary, "Blank Canvas Reimagining Correcions" and wrote "SPLAT! Brandon's Big FIt" a rhyming children's book.
Grateful for her California and Northwest roots, she now calls Arizona’s stunning Sonoran Desert home.
Proficient with Adobe Creative Suite, Canva, Google Suite, Microsoft Suite, Squarespace and other website building platforms,TubeBuddy, project management software (monday.com and others).
Skills include:
Brand building & storytelling
Short and long form video production (producing, writing, editing, interviewing, directing talent).
Podcast writing, promotion and distribution.
Copywriting & copyediting.
Multimedia multichannel content
Marketing assets
Web Design
YouTube Curation & SEO optimization
Speechwriting & Ghostwriting