NBC LOS ANGELES
NEW STATION IMAGE | BROADCAST & DIGITAL
Campaign Concepts - Slogans - Scriptwriting - Producing - Directing: Morning image 'You Wake Up, We'll Open Your Eyes.' | Weather image 'How We Roll' & 'Doppler Domination.' | I-Team Image 'Who Says There's No I in Team?' | Newly added 4pm newscast 'Changing Times in Changing Times.'
NEW STATION IMAGE | OUTDOOR & EXPERIENTIAL
Copywriting - Platform & Product Concepts - Brand Tone Adaptation. Activations include, but not limited to: Sky banners over Southern California beaches. Food truck wraps, coffee carts & coffee sleeves for weekly pop-ups. L.A. Live/Staples Center Arena/XBox Plaza digital monitors and staged trucks with giveaways. Truck wraps for hot zip staging and driven through L.A. commutes. Terminal murals inside Burbank Airport. Weather vehicles at trade shows.
